Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 · industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
— that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr · 30.0% rate
UberEats $321,011/yr · 30.0% rate
GrubHub $147,353/yr · 30.0% rate
Toast $20,400/yr · 2.6% rate
Square $17,936/yr · 2.9% rate
Clover $8,351/yr · 2.4% rate
The four levers · toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof · last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01006911 | Toast | $53.61 | $1.39 | $52.22 | 2026-03-15 08:53:05 |
| TXN-01002780 | DoorDash | $79.18 | $23.75 | $55.43 | 2026-03-15 08:03:01 |
| TXN-01004751 | UberEats | $34.69 | $10.41 | $24.28 | 2026-03-15 07:48:34 |
| TXN-01004181 | DoorDash | $57.84 | $17.35 | $40.49 | 2026-03-15 07:42:54 |
| TXN-01004908 | UberEats | $37.80 | $11.34 | $26.46 | 2026-03-15 07:42:20 |
| TXN-01006520 | GrubHub | $37.91 | $11.37 | $26.54 | 2026-03-15 07:34:29 |
| TXN-01005427 | UberEats | $36.92 | $11.08 | $25.84 | 2026-03-15 07:31:46 |
| TXN-01008734 | Square | $52.41 | $1.52 | $50.89 | 2026-03-14 23:24:18 |
| TXN-01004499 | UberEats | $48.27 | $14.48 | $33.79 | 2026-03-14 23:07:37 |
| TXN-01002545 | DoorDash | $43.44 | $13.03 | $30.41 | 2026-03-14 22:36:00 |
| TXN-01009237 | Clover | $39.79 | $0.95 | $38.84 | 2026-03-14 22:22:02 |
| TXN-01005049 | UberEats | $75.96 | $22.79 | $53.17 | 2026-03-14 22:18:19 |
| TXN-01009145 | Clover | $51.48 | $1.24 | $50.24 | 2026-03-14 21:49:31 |
| TXN-01008887 | Clover | $47.07 | $1.13 | $45.94 | 2026-03-14 21:40:10 |
| TXN-01003581 | DoorDash | $75.66 | $22.70 | $52.96 | 2026-03-14 21:38:38 |
| TXN-01006833 | Toast | $71.87 | $1.87 | $70.00 | 2026-03-14 21:30:12 |
| TXN-01005969 | GrubHub | $57.22 | $17.17 | $40.05 | 2026-03-14 21:26:56 |
| TXN-01005475 | UberEats | $38.66 | $11.60 | $27.06 | 2026-03-14 21:21:14 |
| TXN-01003504 | DoorDash | $83.68 | $25.10 | $58.58 | 2026-03-14 21:20:18 |
| TXN-01004985 | UberEats | $62.95 | $18.89 | $44.06 | 2026-03-14 21:16:45 |
| TXN-01005538 | UberEats | $76.95 | $23.09 | $53.86 | 2026-03-14 21:13:46 |
| TXN-01004828 | UberEats | $45.36 | $13.61 | $31.75 | 2026-03-14 21:02:51 |
| TXN-01004717 | UberEats | $38.15 | $11.44 | $26.71 | 2026-03-14 20:59:11 |
| TXN-01007814 | Toast | $57.13 | $1.49 | $55.64 | 2026-03-14 20:56:11 |
| TXN-01004036 | DoorDash | $46.15 | $13.84 | $32.31 | 2026-03-14 20:51:49 |